Postcards to Mollie - Salem, Massachusetts


Postcards were the texts and emails of the early 20th century. Messages written on postcards were not private, but postage was only a penny and they quickly caught on.

This collection of postcards, written between a set of cousins, is a snapshot of life in Salem in 1912 and contains some fun (and occasionally sassy) interactions between family members.

Mary “Mollie” Decker was born in October 1849 in Ipswich. Her family later moved to Margin St. in Salem. On April 15, 1885, at the age of 35, Mollie married Thomas H. Williamson Jr., a local shoecutter, and they lived with her family on Margin St. before moving to Beverly.


Until her marriage, Mollie lived with her family in this home at the corner of Margin and Summer Streets.The Gothic Revival structure is still a private residence now known as the William H. Farnham House. 

By 1900, the couple moved to New Hampshire, where Thomas was a farmer. Mollie appears to have kept in constant contact with her younger cousins Abbie, Alice, and Ellen, three sisters who lived on Gardner Street in Salem.

 


On this postcard Mollie’s cousin Abbie writes to update Mollie on the health of the family. Can you spot the X on the postcard image? Abbie placed this X to illustrate to Mollie where her new office was. Most likely, Abbie worked in that building as a clerk or secretary.


The Witch House, often incorrectly referred to as the Roger Williams House, was a common image on postcards in the early 20th century as the Witch Trials history became popular following the 1892 bicentennial. The house is known as the Witch House due to its connection to Judge Jonathan Corwin who lived in the home during the trials.

Alice wrote to Mollie “Dear Cousin Mollie, I read about you, think about you, dream about you and do everything but see you. With love to all lovingly Alice”




Alice wrote to Abbie during her stay with Mollie in New Hampshire. Alice joked about how late their
sister Ellen had stayed out the night before, saying “tell Cousin Frank, Ellen got in at 10:45. What is he going to do about it?” [sic] Alice also suggested "Abbie should stop in at the Dancing Casino at Salem Willows (pictured on the postcard) for a dance when she gets back, stating “it will be handy to you and you will enjoying it.”



“Is it hot enough for you. It don’t take quite so much heat to bake me, I hear you are going to have
company soon gee but I guess your glad. Cousin Frank took me in the auto to Ipswich the 4th saw the
president in [Beverly], and coming back saw a parade in [North Beverly] and it was fine, and then for a treat at number 4. Makes a fellow feel better. Cheer up you will hear the tooting soon. With lots of love Ellen”

Ellen is referring to President William Howard Taft, who split his summers as president between two
estates in Beverly. Like many people, the Taft family sought relief from the city heat by summering on the North Shore coast. President Taft was known for being social during his stays in Beverly, often found on the local golf courses or participating in parades and events.


Although this collection of postcards provide incredible insight in to the life of Mollie Williamson and her family, we are still left with a lot of questions.

What did Mollie look like?

Did she have the same sense of humor as her cousins?

What was her day to day life like in New Hampshire?
These questions might be answered by further research, but for now Mollie remains a mystery. 



*This article was written by Jen Ratliff for use by Salem Maritime National Historic Site, which all postcard images belong.
Edited by Emily A. Murphy, Ph.D. 

Ghost Signs of Salem, Massachusetts


Newmark's Ghost Sign on Essex Street c. 1970

The term "ghost signs" refers to now weathered, hand painted brick advertisements that were popular during the late 19th and early 20th century. In the days before digital marketing, this form of advertising was used by a variety of local and national businesses to promote their locations and products. Remnants of these signs can be seen throughout the city of Salem, Massachusetts. Though multiple ghost signs remain, many have been lost over the last century to revitalization projects, rezoning and demolition. 
             
Pillsbury Ghost Sign on Endicott Street
The most famous of these advertising signs are for Coca-Cola, many of which are still visible throughout North America. Between 1890 and 1920, an estimated 16,000 murals were painted across the United States. In 1910, a quarter of Coca-Cola's advertising budget was used solely for the creation of wall murals. 


Lost Coca-Cola Advertisement on Boston Street c. 1930

Recently, Coca-Cola launched a ghost sign revitalization project, where the company employs artists to restore their ghost signs. The project has already breathed new life into over two dozen murals, across fifteen states. 


Almy, Bigelow & Washburn Ghost Sign on New Derby Street
Beeman's Pepsin Ghost Sign on Peabody Street

Dating the Past - Civil War Revenue Stamps



Courtesy: Salem State University Archives & Special Collections

During the American Civil War many soldiers took with them mementos from home, including photographs of loved ones. Photography had improved dramatically over the previous decade leading up to the war, both in quality and accessibility. This created a boom in portrait photography during antebellum that still continues.

In order to finance the war, the Union government instituted the Revenue Act of 1862, which taxed luxury items. Photographers were required to collect tax for each image and to show the tax was paid by affixing a stamp to the back and cancelling it with their initials and date. Although photographs were one of the most taxed items, photography did not have its own stamp. Often stamps for telegraphs and playing cards were used. 

On August 1, 1866 the tax on photography was repealed, making these revenue stamps indicative of the Civil War era. They do not appear on images prior to or after the war, making them easy to date. 

This particular image was taken in the heart of downtown Salem, Massachusetts by Essex Street photographer, D.W. Bowdoin. The 3 cent stamp attached to the back indicates the keepsake was purchased for between 25 cents and 50 cents. 

Java Head (1923) - Salem, Massachusetts

Courtesy: Streets of Salem
The silent motion picture Java Head, released in February 1923, is based on the 1919 book by Joseph Hergesheimer. The story chronicles the tragic marriage between Salem ship captain Gerrit Ammidon played by Alan Roscoe and a Chinese princess portrayed by Leatrice Joy.

Java Head was filmed at many locations in Salem mentioned in the book, including Derby Wharf, Central Wharf, the Custom House, Hardy Street and Salem Common. During the month of filming, the Salem Evening News reported daily on the crew's progress, stating "never before has this city been picked as the location for a moving picture."

Courtesy: Salem State University Archives & Special Collections
The first scenes of Java Head were filmed on October 12 and 13, 1922 outside 26 Hardy Street (nonextant.) The location was chosen based on Hergesheimer's book, which named the home as the residence of Edward Dunsack, played by Raymond Hatton.

$75,000 of the film's $200,000 budget was allocated to filming in Salem, the crew began restoring Derby Wharf to its 1840's glory in early October 1922. Alterations included: stabilizing the neglected wharf, building several warehouses, covering rail lines and placing cobblestone. Ships brought in from nearby Gloucester and the whaler Charles W. Morgan from New Bedford were docked at the wharf. Studio artists rendered a large painted backdrop to conceal the mills of the Naumkeag Steam Cotton Co. in the distance. 


Courtesy: Salem Maritime National Historic Site

Like 75% of the silent films made in Hollywood, the 1923 version of Java Head has been lost. Only a few still photographs exist. In 1934, however, another version of Java Head was made, set in Bristol, England, and starring the Asian-American actress Anna May Wong. This version is still available. 



*This article was written by Jen Ratliff for use by Salem Maritime National Historic Site
Edited by Emily A. Murphy, Ph.D. 
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